Riverstone / HSC
Divisional Leadership
Tom Daniels - Division President, Northwest

Tom Daniels ensures that Riverstone Residential Group’s asset management strategies meet clients' operational, occupancy, and revenue performance goals at more than 300 communities and over 50,000 apartment homes in the Northwest. He began his multifamily career in 1992 as a property manager, and has since accrued expertise in a variety of markets throughout the West Coast. Prior to joining Riverstone, Tom was responsible for portfolio operations for both Holland Residential and Trammell Crow Residential Services in the Pacific Northwest.

A board member for the Washington Multifamily Housing Association, Tom was also chairperson of its strategic planning committee. He graduated from Washington State University with a degree in business administration and holds a broker’s license in the state of Washington. Before starting his career in real estate, Tom spent five years in the United States Air Force.
Stephanie Brock - Division President, Central

Stephanie Brock oversees the delivery of operational, occupancy, and revenue objectives for Riverstone Residential Group’s Central division, which includes over 42,000 apartment homes in 157 communities in Arkansas, Colorado, Illinois, Indiana, Kansas, Kentucky, Louisiana, Michigan, Missouri, North Dakota, Oklahoma, and Texas.

A multifamily professional since 1986, Stephanie has successfully leased up more than 75 new properties for Riverstone, and has overseen product types including garden, mid-rise, and high-rise assets. She holds expertise in overseeing new construction, asset renovation and repositioning, and various affordable housing programs. Prior to joining Riverstone, Stephanie held responsibility for re-establishing market presence for Trammell Crow Residential Services in Houston, Denver, and Phoenix.

Stephanie received a bachelor of arts degree from the University of Texas at Austin. She is professionally affiliated with the Colorado Apartment Association, where she served on the board of directors, and with the National Apartment Association, Colorado Apartment Association, the Denver chapter of the Institute of Real Estate Management, and Commercial Real Estate Women, Denver. She is a candidate for the certified property manager designation.
Maura Bilafer - Division President, East

Maura Bilafer maintains oversight of Riverstone Residential Group’s East division, ensuring that clients’ operational, occupancy, and operating income goals are met. She oversees a portfolio of almost 35,000 apartment homes in more than 120 communities in the mid-Atlantic, Northeast, Southeast, and Florida regions.

Active in the multifamily industry since 1988, Maura holds expertise in lease-up and stabilized communities, financially and physically stressed assets, and mixed-use communities. She previously served as vice president at Trammell Crow Residential Services, senior regional manager at NHP/AIMCO, asset manager at NHP, and analyst at Boston Financial Group. Maura holds a bachelor of arts degree from Harvard College.
Regional Leadership

Steve Winsby, CPM®  - Executive Vice President, California

Steve Winsby oversees Riverstone Residential Group’s extensive California portfolio, which includes over 17,800 apartment homes in approximately 90 communities. He has worked in the property management industry since 1987, and holds expertise in areas including market-rate luxury and affordable lease-up activities, stabilized/institutional asset management, redevelopment and reposition/construction management, commercial and mixed-use assets, and acquisitions and development from an owner-operator perspective.

Steve has held executive leadership and senior operations positions at Trammell Crow Residential Services, Simpson Housing, Holland Residential, and Pinnacle Residential Properties. In these roles, he led portfolios of 10,000-20,000 apartment homes on the West Coast.

Steve sits on the board of directors for several housing-related nonprofit groups, and maintains active committee and leadership roles with the Institute of Real Estate Management and multiple industry-related associations and trade groups. He is a certified property manager (CPM ®). Steve earned a bachelor of arts degree from Sacramento State University, with a major in marketing and minor in finance.

Loyal Proffitt - Executive Vice President, South Central

Loyal Proffitt oversees the day-to-day property management operations of almost 25,000 apartments in 93 communities in Riverstone Residential Group’s South Central region, which includes Texas, Oklahoma, and Louisiana.

Prior to joining Riverstone, Loyal was the president of Henry S. Miller Realty Management, LLC, where he oversaw all commercial and residential property management functions. Loyal started his career in 1986 with Trammell Crow Residential Services as a district manager, and later joined Equity Residential, where he eventually served as the regional vice president for the Southwest. In addition, he was one of the founding partners of WaterStone Residential, a regional apartment management company. Loyal has experience managing and consulting in markets including Florida, South Carolina, Missouri, Oklahoma, and Texas.

Loyal has served as a member of the board of directors for the Apartment Association of Greater Dallas as well as the San Antonio Apartment Association. He holds a bachelor of business administration degree from Abilene Christian University.
Susan Newman - Senior Vice President, Southeast

Susan Newman oversees a Riverstone Residential Group portfolio consisting of more than 15,000 apartments in over 50 communities throughout North Carolina, South Carolina, Georgia, and Tennessee. A multifamily professional since 1981, Susan has been involved in extensive rehabilitation projects, student housing, distressed property management, and property acquisitions and dispositions. To date, Susan has supervised the successful lease up of more than 25 communities throughout the Southeast. She holds real estate broker-in-charge designations in North Carolina, South Carolina, and Tennessee.

Susan is an active member of the Triangle Apartment Association and has served on multiple multifamily committees. In addition to her extensive involvement in local charities, she serves as a board member of Riverstone Rescue, an internal program designed to assist associates affected by an unforeseen event or tragedy. Susan earned a bachelor’s degree in business management from Gardner-Webb University.
Lydia Bishop - Senior Vice President, Florida

Lydia Bishop oversees a portfolio of over 11,000 apartment homes in 39 Riverstone Residential Group communities throughout Florida. A multifamily professional since 1986, she holds expertise in conventional, affordable, mid-rise, high-rise, and garden-style communities, both vintage and new. Prior to her career at Riverstone, Lydia held positions including vice president, regional manager, project manager, internal auditor, and property manager at Trammell Crow Residential Services. She also worked as a regional manager at ZOM and JMG Realty, Inc.

Lydia graduated with honors from the University of Central Florida, and holds a bachelor of science in business administration with a major in finance. She is CAPS licensed and is also a licensed real estate broker in Florida.
Lesa LaRocca - Senior Vice President, Desert

Lesa LaRocca oversees a Riverstone Residential Group portfolio that includes assets in Arizona, southern Nevada, New Mexico, and western Texas. A multifamily professional since 1987, Lesa holds extensive expertise on both the owner- and feemanaged aspects of the business. Her experience covers a diverse portfolio of assets, including lease-up communities and repositioned assets. Most recently, she held the position of regional vice president for Weidner Investments, where she oversaw a 27-property portfolio comprised of nearly 9,000 units. Additionally, Lesa previously served as one of the managing partners for Trillium Residential, where she directed the overall operations of roughly 8,000 units in new and acquired properties.

Lesa has served on the board of directors for the Arizona Multifamily Association since 2005, and served as the chairwoman of the board for the organization in 2011. She currently sits on the board’s executive committee. Lesa holds a bachelor of of arts degree in business communications from Arizona State University.
Mark McElvain, ARM, CPM® - Senior Vice President, Central Mountain

Mark McElvain oversees a Riverstone Residential Group portfolio consisting of communities in Colorado, Kansas, Nebraska, and North Dakota. Active in the multifamily industry since 1985, has honed property management and asset management expertise in REIT environments as well as in private entrepreneurial and fee-managed businesses. He has overseen the growth and revenue performance of assets in Arizona, California, Colorado, Florida, Nevada, Texas, and Washington. Mark previously served in leadership roles for United Dominion Realty, Western National Group, ConAm, Equity Residential, and Camden Property Trust.

Mark is active in the Institute of Real Estate Management, and holds certified property manager (CPM®) and accredited real estate manager (ARM) designations. He holds a real estate broker’s license in Arizona, and is a graduate of the University of Nebraska.
Cindy DeFrancesco, Esquire – Senior Vice President, Northeast

Cindy DeFrancesco oversees a portfolio of nearly 9,000 apartment homes in 29 Riverstone Residential Group communities in an eight-state region ranging from Virginia to Massachusetts. She has worked in the property management industry since 1989 and holds expertise in conventional property operations and analytics, repositioning and rehabilitation projects, construction management, student housing, and new acquisitions. Prior to joining Riverstone, Cindy was the executive vice president of Continental Realty Corporation, where she was responsible for strategic leadership of portfolio operations in the Baltimore market.

Cindy has served as a past president, board member, and member of several committees for the Maryland Multi Housing Association. She graduated from Towson University with a bachelor of arts degree, and holds a juris doctorate from the University of Baltimore.
 
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